Archive for November, 2008

Joint Venture Marketing: New Strategies to Increase Your Profits

Sunday, November 30th, 2008

Joint venture marketing has become an extremely popular way for small businesses to increase their visibility and maximize profits. When two or more companies combine their resources, it increases the growth potential and marketing opportunities for all parties involved.

A typical start to a joint venture marketing partnership is to place advertising for your products and services on your partner’s site, including links to your website. However, there are additional strategies to implement not as readily recognized that will raise awareness for your joint venture marketing partnership, as well as for your individual business.

Issue News Releases

Issuing news releases is a non-invasive way to get information to your clients about your business, and provides a gentle reminder that it may be time to order again. Now that you have a joint venture marketing partnership, there are a variety of ways to fit regular news releases into the regular fold of your business. You may choose to issue a news release once a month, but have each member of your partnership be responsible for alternating months. For instance, if you have a small partnership with only a couple members that would mean each company would be responsible for six news releases per year. In this way you can alternate months so the business of putting out a news release won’t be too time consuming or overwhelming.

The beauty of a news release is twofold: first it provides information to your customer base about your company and secondly it creates additional advertising. Structuring the news releases can be done in a variety of ways. You may choose to have the news release cover just the author’s company, or each month includes news of all the joint venture marketing partners. With the news release will come advertising and links to your partners’ sites. In this capacity, even if the news release doesn’t contain specific information about your company that particular month, the advertising will mention your business, products or services and draw attention to your company.

How to Integrate the News Release into JV Marketing

The most common way to integrate a news release into a joint venture marketing partnership is to have the subject of that month’s news release contain only information and news about the authoring company. This means that your business assumes the burden of writing a news release every other month, but you gain the benefit of extra advertising every time a news release is issued. If you have multiple marketing partners, your authorship responsibility will decrease according to the number of partners, but the additional marketing benefits will remain intact.

Another way to capitalize on your news releases is to send them to print and web periodicals in your industry. They may not get released or published each month, but that will be at the discretion of the publisher. The important thing is to try to increase the circulation of your news releases (including the links and advertising) once they have been written. Once the work of writing the promotional news releases has been completed, you’ve got nothing to lose by trying to increase the distribution of them!

Christian Fea is CEO of Synertegic, Inc. A Joint Venture Marketing
firm. He exemplifies how to profit from Joint Venture relationships by
creating profit centers with minimal risk and maximum profitability.
Join his JV Wealth e-zine at http://www.christianfea.com/joint-venture-wealth-report/?a=1

Clinton to Be Introduced as Part of Obama Security Team – New York Times

Sunday, November 30th, 2008

CBS News
Clinton to Be Introduced as Part of Obama Security Team
New York Times, United States - 7 hours ago
former assistant secretary of state, as ambassador to the United Nations, a job that will be given cabinet rank, as it had under President Bill Clinton.
Lugar expresses support for Clinton Boston Globe
Bill Clinton To Reveal The Names Of Donors Washington Post
Obama poised to name Hillary Clinton to State post Reuters
Bloomberg - New York Times
all 1,174 news articles

America's safety: Credit goes to George Bush – The Union Leader

Saturday, November 29th, 2008

Malaysia Star
America's safety: Credit goes to George Bush
The Union Leader, NH - 21 hours ago
Before the new President and his eager Congress get to work dismantling what Bush has built, they better think very carefully. Frugality is all the talk in
Video: Bush: US Stands Behind India in Wake of Attacks AssociatedPress
George W. Bush Belongs In Prison Nolan Chart LLC
US to back India's hunt for Mumbai plotters – George Bush TREND Information
OpEdNews - ISRIA (subscription)
all 1,790 news articles

George W. Bush Belongs In Prison – Nolan Chart LLC

Saturday, November 29th, 2008
George W. Bush Belongs In Prison
Nolan Chart LLC, VA - 3 hours ago
There is a compelling case for indicting George W. Bush and putting him in prison, not to get revenge, but to obtain justice and show the world that we

Politics and Poker: Transition Team — Why Richardson Rocks – PokerNews.com

Saturday, November 29th, 2008

Aljazeera.net
Politics and Poker: Transition Team — Why Richardson Rocks
PokerNews.com - 5 hours ago
The Bill Brothers, Clinton and Richardson, shared Super Bowl Sunday together in New Mexico and as Clinton's former UN Ambassador he was a lock (or so Bill
Video: Richardson Likely Pick for Commerce Secretary AssociatedPress
Richardson to Commerce? Washington Post
Official: Richardson to be commerce secretary The Associated Press
Wall Street Journal - Tampabay.com
all 754 news articles

How to Break Out of the Trading Time for Money Income Ceiling

Friday, November 28th, 2008

If you are a service provider charging by the hour for your services, you may be trapped in a cycle of under-earning. Charging an hourly or even monthly rate for your time puts a ceiling on the amount of income you can earn.

Your profits are limited to how much time you have available to actively work with your clients. And that time is restricted because of all the other activities you are doing to run your business: marketing, sales calls, speaking, networking, writing a newsletter. . . the list goes on.

Can you relate?

The secret to breaking the “billable hours” ceiling is to come up with ideas and strategies to create passive income. Most financially successful professionals earning six and seven-figure incomes have products that earn them income while they sleep.

The shift to make is from the role of being just a service provider to being an information provider. You can still deliver your services, but you won’t have to wear yourself out always trying to find new clients because you’ll have passive sources of income that will cover your basic expenses and more.

Creating a line of information products has many benefits. In addition to earning you more money, it can:

- Position you as a credible expert
- Increase your visibility
- Expand your creativity and creative thinking
- Make you the go-to person in your topic area
- Establish a brand name for your professional identity
- Make your marketing more effortless

Some easy ways to get started building passive income include:

1. Printing a workbook that you can sell to participants at your seminars.

2. Creating an audio CD you can sell at the back of the room when you give a talk.

3. Writing an ebook based on one of your talks or workshops and selling it online along with bonus worksheets, checklists or audio.

4. Recording a teleseminar or series of teleseminars and selling access to the audio files at your website.

5. Creating an e-course you can charge a small fee for. This series of lessons delivered by autoresponder can also serve to generate leads for your business.

6. Licensing your workshops and programs that have a proven track record for others to deliver.

7. Getting referral fees for referring business to others.

8. Earning affiliate income by promoting other people’s products that offer you a percentage of sales if your clients buy.

The ideas for creating passive income are endless.

The benefit of creating information products in your business is that it will position you as the leading expert in your field and make you more money with less effort. Clients will call you instead of you having to chase after them. With information products, you can build an extremely profitable business that makes a real impact in the world.

Stop trading your time for money and start creating your first product or other passive income stream. You’ll be on your way to breaking the billable hours ceiling and increasing your financial success!

Jan Marie Dore publishes the newsletter and blog, Success Secrets for Professional Women. She teaches solo professional women marketing and sales strategies to attract new clients, grow their business, and make more money in less time. Sign up now at http://www.femalepreneurs.com/ezine

Be Timid Forex Trading System

Friday, November 28th, 2008

The reason they don’t work is not always because the author didn’t know his business or was a scam artist. The strategy may very well have worked once. But once many people know a strategy, it ceases to be effective in the forex market.

There are two primary methods of forex trading swing trades and day trades. Most experts will advise you to stay away from day trading. The volatility within a day is mostly random and can’t be predicted. Therefore if you spend your money on a day trading system, you’ll probably end up with an empty account – especially if you’re a novice. Even with a swing trading system, there are certain precautions it is wise to take.

For example, always ask for a real time track record. This shows the success or failure of their system as consistently and accurately applied to a portfolio(s) over time. If they, instead, give you a hypothetical track record, ignore it and ask again for the real time track record.

The hypothetical track record is a sales gimmick that shows the results that could have been achieved over a certain period. But it was prepared after the fact, knowing what both the buy and sell prices were and picking these entrance and exit points from past known data. This is useless to you. Hindsight is, after all, 20-20. I’ll bet you could have this kind of success after the fact, too!

The fact is, many systems can’t give you a real time track record, because they don’t have one. Ask yourself, do you really want to buy a system that the creator doesn’t use himself? If he/she doesn’t trade it, why should you? If they do give you one, you’d like to see at least two years, it should be audited documentation and the fees should be disclosed or, preferably, for the results to be expressed net of fees.

Look for the biggest peak to valley drop in the real time track record. Be honest with yourself as to whether you would throw in the towel if it had happened to you. Know that many systems can create great gains over time, but their short-term volatility can be discouraging. If you can’t tolerate a 50% draw down, you probably aren’t ready for this kind of risk.

Make sure you understand the forex trading system’s logic. If you don’t completely understand this, chances are you’ll lose interest and not work the system as required when you run into a period of losses, which all traders and all systems do. From knowledge of the logic comes confidence. With confidence is discipline.

Check out the system’s guarantees and support. If you’re having trouble understanding something or need further advice, are they there for you? Try asking the vendor a question about the system? Did he/she get back to you with a reasonable response? What if you try the forex trading system for a short time and decide it’s not for you? Is there a money back guarantee for the cost of the system? How long does it run? All these things should influence your buying decision.

Pick through the advertising copy and get the facts about any forex trading system. Don’t forget the key decider the real time track record. Do your homework and find a real forex trading system that delivers the profits it promises.

Forex Brotherhood is a group of like minded individuals who help each other to achieve the best results on the market. The Forex Brotherhood Secret success tactics can all be found within the club.

Hillary of State – Wall Street Journal

Thursday, November 27th, 2008

FOXNews
Hillary of State
Wall Street Journal - 12 hours ago
And let's not forget any differences between Mr. Obama and Bill Clinton — since no matter how many promises to the contrary, he will be co-secretary of
Send Bill Clinton to the Senate Washington Post
Bill Clinton for United States Senate? Gay Socialites
Bill Clinton for Senate AOL News Newsbloggers
National Post - Baltimore Sun
all 158 news articles

Is George Bush back on the booze? – First Post

Thursday, November 27th, 2008

Times Online
Is George Bush back on the booze?
First Post, UK - Nov 27, 2008
With the cares of office soon to be behind him, has George Bush started drinking again? The US President, who gave up alcohol 22 years ago, has been dogged
Video: APEC summit divides bloggers france24english
George W Bush bows out with a deal and a telling off at Apec Telegraph.co.uk
George W. Bush, summiteers promise free trade New York Daily News
Daily Mail - WELT ONLINE
all 4,955 news articles

George W. Bush?s Last Presidential Turkey Day Act? – VIP Breakdown

Wednesday, November 26th, 2008

Canoe.ca
George W. Bush?s Last Presidential Turkey Day Act?
VIP Breakdown, WA - 12 hours ago
With appropriate pomp and circumstance, still-the-President George W. Bush let two happy birds off the dinner table hook just in time for Thursday?s feast.
Video: Raw Video: Bush Pardons National Turkey AssociatedPress
Sheldon Alberts: The day before Thanksgiving for Barack Obama and National Post
all 452 news articles