Archive for December, 2008

Use the Force, Luke!

Tuesday, December 30th, 2008

May the Force be with you.

–George Lucas

Creating an organizational equivalent to a pivoting windmill can seem vastly more difficult and expensive than what is actually required. What’s the basis of that misperception? Most people have never worked on the task and are sensitive to how hard it is to change any aspect of what an organization does.

They incorrectly assume that all aspects of the organization need to be incredibly adaptable — a very difficult and expensive challenge. Contrary to that incorrect view, an organization with the equivalent of a weather vane pointing it in the right direction (the proper strategy) will need to adapt very little.

This common misperception taught me there must be stalls (harmful thinking habits) that make it especially difficult to take advantage of irresistible forces. Here is what I found: Progress in optimally using irresistible forces is delayed by ignoring or fighting the irresistible forces. Stalls include

–being directionless to begin with so that pushes from irresistible forces are viewed with disinterest;

–employing wishful thinking about being able to accurately predict the future;

–experiencing mental paralysis when irresistible forces turn unexpectedly adverse;

–deciding to fight irresistible forces rather than adjust to gain benefit from them;

–choosing to be too independent in addressing new issues raised by irresistible forces;

–taking an overly optimistic view of the benefits of following the current direction;

–trying to keep secret the bad news of being harmed by irresistible forces; and

–underestimating the ability to handle volatile irresistible forces.

There is also a management process that can be used to overcome these stalls, serving as helpful stallbusters and stall erasers to handle these stalls. This is a new eight-step process for taking advantage of irresistible forces:

1. Recognize how measurements can help your company identify and understand more about irresistible forces.

2. Use your own leading indicators to anticipate shifts in irresistible forces.

3. Identify future best practices for locating, anticipating, and adapting to changes in irresistible forces.

4. Extend your vision to identify best practices beyond anyone else in the future for locating, anticipating, and adapting to changes in irresistible forces.

5. Identify the ideal best practice for benefiting from changes in irresistible forces.

6. Determine how your organization should approach ideal best practices for benefiting from changes in irresistible forces.

7. Enhance your peoples’ ability to achieve the benefits of irresistible force management.

8. Repeat steps one through seven for improved effectiveness in using irresistible force management.

With these perspectives in place, you can become quite effective in creating optimal strategies for all conditions, anticipating changes before they occur, and making advance preparations to prosper regardless of what comes next.

Are you ready?

Donald Mitchell is an author of seven books including Adventures of an Optimist, The 2,000 Percent Squared Solution, The 2,000 Percent Solution, The 2,000 Percent Solution Workbook, The Irresistible Growth Enterprise, and The Ultimate Competitive Advantage. Read about creating breakthroughs through and receive tips by e-mail through registering for free at

http://www.fastforward400.com

Don Quixote, Please Don’t Tilt at the Windmills!

Tuesday, December 30th, 2008

The wind of change is blowing through the continent.

–Harold Macmillan

Irresistible forces are beyond our control. We need to bend to their force.

Such forces remind me of the wind. Wind has often been invoked as a metaphor for change. Having grown up in an area known for its Santa Ana winds, I was well aware of how the wind affects our moods and our daily tasks.

Face into a howling desert wind and your eyes are soon filled with grit. At night, the same force drives cold drafts of air through the house and makes being indoors unpleasant. The sound of that force makes sleeping difficult. The trash that piles up in your yard from the wind clearly represents undesirable change.

However, when you run a race with the wind at your back, you feel jet propelled. When the wind tapers off, everyone has a sense of new opportunities and optimism.

What are some of the forces that are beyond the control of organizational leaders? You should make your own list, but the most common irresistible forces described to us by CEOs are new technology, changing customer needs, fashion, government regulation, demographics, economic trends, financial markets, the weather, and currency exchange rates.

The wind was also one of mankind’s earliest sources of power for travel. Where winds were common, simple sails filled with the breeze pushed primitive vessels forward when the wind came from the right direction. Otherwise, oars were used for much slower progress. Later, shipbuilders learned to make adjustable sails and gear that would capture the wind’s power from any direction other than straight ahead. By shifting course to go in a zig-zag style, progress could be made even into a head wind.

On land, windmills were eventually employed for other kinds of work, from pumping water out of low-lying areas (as in Holland) to powering electrical generation in windy deserts. The biggest windmills originally had a serious drawback: Like the earliest sails, they only faced in one direction. If the wind came from another direction, little or no benefit was gained.

Like the clever shipbuilders before them, windmill makers learned to adjust: They made propeller blades with vanes behind them that automatically pivot to optimally face the wind and generate power whenever there is wind. Those adjustable windmills are a metaphor for the kind of strategy and actions that individuals and organizations should take: Use an optimal strategy or action, and the irresistible forces are always creating power for you that allow more to be accomplished.

Using adjustable windmills as a metaphor reminded me of a favorite client who collected little statues of Don Quixote. This man was always trying to set the world standard in his industry and realized that such high goals could amount to being overly optimistic. At times during the early days of the 400 Year Project, we had wondered if we, too, were acting like Don Quixote in some of his more comic moments such as when he tilted at windmills.

How adaptable is your organization to such irresistible forces? What can you do to add helpful flexibility?

Donald Mitchell is an author of seven books including Adventures of an Optimist, The 2,000 Percent Squared Solution, The 2,000 Percent Solution, The 2,000 Percent Solution Workbook, The Irresistible Growth Enterprise, and The Ultimate Competitive Advantage. Read about creating breakthroughs through and receive tips by e-mail through registering for free at

http://www.fastforward400.com

Best Franchise Opportunities in the Philippines

Tuesday, December 30th, 2008

People are always on the lookout for the best franchise opportunities that may come on their way. Let’s take a look on how to spot the best franchise opportunities.

When you say the word ‘Franchise’, most people immediately think of business-based franchises like those that are top listed in popular business magazines every year. But, it is important to remember that there are hundreds and thousands of franchises out there, some that are spectacularly successful, others that are total failures. Obviously, you want to avoid the latter. So, how do you select the best franchise opportunities that work?

The first step is to understand that franchising is not everybody’s cup of tea. A franchise is someone who works under an established company, selling pre-established products in a particular manner. For some, this sort of an operation may cramp their style. Remember the customer’s loyalty is to the brand name and not to the franchisee. So, you have to play by the rules of the franchisor. For example, you cannot sell burgers in a Pizza Hut outlet. But for those with limited experience in the business sector and those who love to work within the framework of an established system, the right franchise opportunities offer the path of least resistance and maximum return.

So, what is franchising? Simply put, it is a system of distributing services or products, and it typically involves two levels of people. In the first level, you have the franchisor under whose name or trademark the business will be held. In the second level is the franchisee, who pays a royalty to get the right to do business under the chosen franchisor.

Lucrative and the best franchise opportunities are easy to identify if you know what to look for. The first thing is to select a brand name that sells. Belonging to a reputed brand gives you a competitive edge. Often, the franchisor’s name is in itself the biggest advertisement you want. Think MacDonald’s! Their name is sure to draw enough business due to their consistent delivery of high quality products and their global advertising campaigns.

One of the biggest challenges when it comes to choosing the right franchise opportunities is the sheer choice you need to confront. Did you know that more than 48% of all retail sales are franchises? To make matters worse, there are about a 100 different industries to choose from. So, what should you do? Easy. Go into yourself and think for a moment: what do you like? Do you have any hobbies that could help you? Find the industry that ignites the spark within you. Remember, once you start, you will need to think of your business 24/7.

Once you identify the industry you want to work in, the next step is relatively easy. Find the franchisor you want to work with. Online web directories are a good source of franchise information. You could simply log on to web portals and enter your search criteria based on geographic location, industry and price. You will then get a complete listing of franchise opportunities in your area of choice.

You’re not ready to sign the agreement just yet. Remember, you have to negotiate terms with your franchisor. To do this, you would need to draw up a business plan. Many franchisers owning franchise in the Philippines are willing to alter their terms somewhat if you can show them how it will help them and you, the franchisee, to grow.

The author’s web site Franchise Philippines aims to provide information about the best franchise opportunities in the Philippines.

Learn to Be Flexible from Cellular Slime Molds

Tuesday, December 30th, 2008

The power of a movement lies in the fact that it can indeed change the habits of people.

–Steve Biko

Natural circumstances that seem to defy expectations can teach critical lessons for organizational and personal success. Did you know that lizards in the Bahamas were able to physically adapt to their hostile environments more than 2,000 times faster than evolutionary biologists predicted?

That discovery was an unexpected finding from an experiment to study extinction. The lizards were placed on islands where they were supposed to rapidly die out because the environments were too hostile for them to survive. But instead, the lizards had thrived in their new homes in various ways on 14 different islands with unique environments by changing physically and learning new behaviors that perfectly fit each island.

Why could they adapt so much? Evolutionary biologists didn’t realize until recently than there are many untapped genes that aren’t triggered until environmental circumstances change. It’s like a hidden insurance policy in our DNA.

That example is important because people should be even more adaptable than lizards by drawing on resources such as ideas from others, helping each other, and using various kinds of work and thinking tools.

For organizations, there’s no more important quality than being flexible and able to thrive in any environment. Who can do that? Well, do you know about the amazing survival abilities of cellular slime molds?

Cellular slime molds (a type of amoeba) live individually on the forest floor. The available food supply limits their growth and prosperity, as it does for all amoebas. When the food is gone, stationary amoebas die out.

But unlike stationary amoebas, cellular slime molds act in a most unusual way when food is scarce: The cellular slime mold amoebas clump themselves into a community that oozes along as slime until it reaches a spot where more food is present.

They have another trick for finding new homes as well. Clumps of the amoebas will undergo additional physical changes, creating a multicelled stalk holding a sac filled with dormant spores. When animals or people brush against the sacs, the spores attach themselves and are carried to new locations beyond the range that the clump could move on its own.

As a result of these physical adaptations, it doesn’t matter where the amoebas start out because they are designed to move themselves and their descendants to a better place. In essence, cellular slime molds are designed for adjusting to rapidly varying conditions . . . much as early humans did by roving in hunting bands to where the game was.

How can your organization learn to adapt in the same ways?

Donald Mitchell is an author of seven books including Adventures of an Optimist, The 2,000 Percent Squared Solution, The 2,000 Percent Solution, The 2,000 Percent Solution Workbook, The Irresistible Growth Enterprise, and The Ultimate Competitive Advantage. Read about creating breakthroughs through and receive tips by e-mail through registering for free at

http://www.fastforward400.com

George W. Bush, 9/11, Iraq, Katrina?How Did We Go So Wrong? – U.S. News & World Report

Tuesday, December 30th, 2008
George W. Bush, 9/11, Iraq, Katrina?How Did We Go So Wrong?
U.S. News & World Report, DC - 20 hours ago
In less than 8 years, the Bush White House managed to accomplish the following: The threat of 9/11 ignored. The threat of Iraq hyped and manipulated.

The ABCs Of A Business Called Photography

Tuesday, December 30th, 2008

Discovering the ABC’s of photography is a worthwhile activity that naturally enhances knowledge and creativity. Anyone has the privilege to work with it as a hobby, profession or career. Especially in times when the global economic cycle of each nation becomes precarious, people try hard enough to look for another source of income.

Entrepreneurship states an ability to generate a cost with your own capital, but what if there is no sufficient capitalization to put up a small business? Look closer at the things around your home and workplace, and definitely you would notice tons of photos stuck everywhere.

Recently, photography has grown as a thriving market for leisure and personal needs. It is the extension of our daily lives. Admit it or not, photography gives an aura of happiness and satisfaction, most especially when it captures the special milestones of our life’s journey. Whether you are a professional or an amateur in this field, you have a unique capability to direct people to your vision. Then it’s just a matter of knowing how to boost creativity and stimulate the desire to purchase your product.

You must first evaluate your rationale of establishing a photo business. Do not be scared to ask questions of other business men who operate in a similar marketplace. Make a note of their tips and inquire about the possible problems that you may encounter in the operation. Make a business plan to determine the strength and weaknesses of your upcoming venture.

As you start in your endeavor, as with any other business, you must make a small investment. You’ll need a camera, photo printer, and Photoshop software to enable you to conquer the industry. A creative mind and resourcefulness are the factors that will build a successful proprietorship. Develop packages and services which hit the affordability mark. Pricing is relevant in any business, so investigate a recommendable cost.

Invent fresh concepts at all times which target a wide array of consumers. Do not be conventional, experiment on various elements of photography that breeds exclusivity for what you do. Manufacture distinct products for a particular consumer, in this way people will remember your merchandise as a valuable commodity.

Most people begin their photo business as a pastime. They get enjoyment out of the photographs they produce. This love of the art grants the perfect foundation to maximize resources in jumpstarting commerce. Every picture has a definitive value so learn to take care of them. Subsequently, finding the best avenues to market your products will be a definite plus to your income. The availability of technology such as the internet guarantees that your goods and services can reach whichever buyers you choose to focus on.

Risk is inevitable in structuring any type of business. Be inquisitive and surmount the fear of failure. Always be positive and do not be stagnant on your abilities. Communication is another vital tool to in the story of your success, so be friendly and share your warmest smile with every person who is interested on your endeavor. Who knows what the results might be.

In the long run, you can not foretell who can help to launch you into a bigger and stronger industry. The success of it will begin in your hands and that is one of the marvels photography can offer, a livelihood of pleasure.

Sebastian Marders loves writing about a variety of things and sharing the website that inspires each piece with his readers. If you are interested in browsing a selection of cheap digital cameras, including the cheap digital Sony camera, and the Canon digital camera cheap then please visit.

Casting call for Clinton movie hits DC – Bizjournals.com

Monday, December 29th, 2008
Casting call for Clinton movie hits DC
Bizjournals.com, NC - 5 hours ago
Calling all Bill Clinton look-alikes: an Arlington audition next month will cast the role of the former president for a new indie flick.
2009 Is Year of 'The Blue Dress' PR Newswire (press release)
all 18 news articles

How To Get Clients In A Credit Crunch

Monday, December 29th, 2008

With the news about the global economic slow down, a lot of business owners in the UK are thinking about how to get clients in a credit crunch. In times like this, it is really very difficult to find customers who are willing to spend money, even for basic necessities. If you are one of the people who are racking your brains out to find a way to lure more clients, then you can read on to learn how you can promote your business not only in a cost-effective manner, but also in a way that will help you reach your niche market more efficiently.

Marketing your business online is really a simple and inexpensive way of how to get clients in a credit crunch. First, Internet marketing will help you promote your products not only in the UK, but also all across the globe. No matter what you are offering, you will surely find clients that are willing to spend a quid or two in other parts of the world. Besides, even if there is credit crunch, there are still a few people who will buy whatever it is you are selling or offering. The only question is how you can reach these potential clients.

As mentioned earlier, Internet marketing has been proven to help merchants deal with problems about how to get clients in a credit crunch. First, you need to have a blog. Many businesses are using blogs now in order to reach out to the audience who are really interested in the service or products that are being offered. However, you need to update your blog at least twice a week to really attract a lot of web visitors. If you do not know how to make a blog or write informative short articles for your blog, then you can always hire a virtual assistant. This person can also help you out in other online marketing initiatives you may want to pursue.

One of the newest ways to help you address your concerns on how to get clients in a credit crunch is through social networking sites. In fact, if you create a profile for your company in such sites, you will see that customers will come to you. Another way to help you lure paying customers is through viral marketing, podcasting, hosting webinars, and submitting articles on several online directories. If you are not really knowledgeable about these things, you may want to choose a virtual assistant who is Internet marketing savvy.

Lilach Bullock runs 2 full time businesses, asklilach providing virtual pa services & Virtual PA Training, helping people set up their own successful virtual assistant business. Lilach recently attended an Award Ceremony at Downing Street for best Mumpreneur. http://www.virtualpatraining.co.uk

Definition Of Philippine Franchise Terms

Monday, December 29th, 2008

People gets into franchising quite a lot but doesn’t know the buzz words for it. This article will guide you to get started in the franchising business.

Initial investment – The total capital required to start a franchise business. This typically includes Franchise Fee, Renovation, Equipment & Fixtures, Rent deposits, and Initial Inventory.

Franchise Fee – The initial fee paid to the franchisor. The Franchise Fee usually includes training, site selection and evaluation assistance, and the rights to use the franchisor’s trademark and business system.

Royalty – This is the fee paid to the Franchisor for continuing use of the trademark and in exchange for the franchisor’s ongoing support services. This is usually a percentage of the franchised outlet’s sales and is typically paid on a monthly basis.

Advertising Fee – Fee paid to the Franchisor as the franchisee’s contribution to the marketing effort. This is usually a percentage of the franchisee sales and is often paid on a monthly basis.

Initial Term of Agreement – The length of time the Franchise Agreement is in effect. If typical revenue and expense scenarios hold, the franchisee should be able to recover his initial investment within the initial term of agreement.

Territory – The franchisee’s territory is the geographic area or domain in which his business operates. The franchisor may grant exclusivity to the territory, meaning no other franchised or company-owned outlet may open in that territory, or the rights of first refusal to the franchisee, meaning that if the area can support other outlets, the franchisee is given first option to do so. The franchisor may give rights to the franchisee only where his location stands, no more.

Franchise Offered

1. Single Unit Franchise The franchisor grants franchises to an individual or entity one outlet at a time.
2. Area Multi-Unit Franchise The franchisor grants the franchisee the right to open several units within a territory, within a prescribed time frame. Part of the Franchise Fee for the units are paid upfront, with the balance for each unit being paid upon signing of the individual franchise agreement.
3. Master Franchise (Area or Country) The Master Franchisee is both a franchisee and a franchisor. As a franchisee, he should open his own franchised units. As a franchisor, he is also responsible for finding, granting, and supporting sub- franchisees. For his effort, the Master Franchisee gets a share of the fees due the franchisor.

FRANCHISING

Common Definition: A method of doing business by which a franchise is granted the right to engage in the business of offering, selling or distributing goods and services under a marketing plan or system prescribed in substantial part by a franchisor and which is substantially associated with the franchisor’s trademark, name, logo and advertising.

Legal Definition: Franchising is a contract or agreement, express or implied, oral or written, between two or more persons by which:

1. A franchisee is granted the right to engage in the business of offering, selling or distributing goods or services under a marketing plan prescribed in substantial part by a franchisor;
2. The operation of the franchisee’s business pursuant to that plan or system as substantially associated with the franchisor’s trademark, service mark, tradename, logo type, advertising, or other commercial symbols designating the franchisor or its affiliates; and
3. The franchisee is required to pay directly or indirectly, a franchise fee.

Franchisor – The parent company or operator of a franchise concept or system that grants, for a fee and other considerations, the right to use its name and system of business operations.

Franchisee – An independent business person or novice entrepreneur who has been granted by the franchisor the right to duplicate its entire business format at a particular location and for a specified period, under terms and conditions set forth in the contract (franchise agreement).

Franchise Agreement – A written contract detailing the mutual responsibilities of franchisors and franchisees. It is usually for a several-year term, and when the term is up, the contract expires and must be renewed. Some state laws require the contract to be renewable at the franchisee’s option. Usually, a franchise agreement may not be sold, transferred or otherwise assigned without the franchisor’s permission.

Operations Manual – A written document which clearly explains the franchisor’s standards of operation, and identifies the operational tasks required to establish and operate the franchise business. The operations manual supports and promotes the use of consistent and uniform day-to-day procedures at each franchise unit within the network franchise unit in order to maintain the quality of service and products in every franchise outlet.

Franchise Opportunity – A franchise opportunity is a business opportunity that involves the sale of good and services that enable a novice entrepreneur to begin a franchise business.

Master (or Regional) Franchising – A model of multi-level franchising wherein the master franchisor sells the development rights in a particular geographic market to a master franchisee, who, in turn, sells individual or single-unit franchises within the territory. In return for a front-end master franchise fee, the master franchisee has the sole responsibility of developing that area or market under a mutually agreed upon schedule. The master franchisee is rewarded by sharing in the franchise fee and ongoing royalties paid by the franchisees within the territory to the master or parent franchisor.

The author’s web site Franchise Philippines talked about franchising in the Philippines.

How to Design your Own Business Card

Monday, December 29th, 2008

Buying business cards can be expensive and a hassle, especially if the printer gets it wrong! Instead of buying them, try making your own, it is easy and much cheaper.

Most office supply stores carry everything you need, except your imagination!

* Always make your name or your business name prominent. When you hand someone your card, you want them to see your name and remember it. Try using raised letters. You want your name to be the focal point on the card.

* Design a logo to place on your card. It can relate to your business, life or just be something you really like. If your business is dog grooming, try adding a picture of one of your dogs.

* Make sure your card looks professional. When selecting card stock material, make sure it is sturdy and durable. You do not want a card that looks and feels cheap or one that the ink will smear on when you design it. Office supply stores will carry a large selection of business cards for your computer. Just take your time and find one that is nice.

* Be different, but practical. You don’t want an odd shaped business card that a potential client will toss aside because it won’t fit in their wallet. Also try choosing a card that’s slightly colored, this way it won’t just blend in with other business cards, remember, you want yours to stand out.

* When you design your card, always remember to put the important things on it; like your phone number, email address, physical address and if you have a website, include it also. Make sure it’s neat and does not look cluttered.

* You can get real creative and print on both sides of your business card. Maybe a picture of your business or driving directions or a map. The sky is the limit. Be inventive, think outside of the box!

* If you don’t have access to a program that lets you create or print business cards, some office supply stores have kiosks where you use their equipment and design your own cards. It usually takes about 15 minutes or so, and the cost is around $30.00 for 100 cards. You are in control of your cards design.

* Use your computers page layout or business card software. Let the wizards or templates help you design a card that is perfect for your business.
Just a few ideas to get your business off and rolling, you don’t need to spend lots of money when you can do it yourself! Have fun, be creative! Take your time and look at other business cards. Think of ways you can make yours stand out. Take a few cards out of your wallet and examine them. What do you like and dislike about the card. Is your card serious or light natured. It all depends on your business and what clientele you are trying to reach.

Jill works for Inside Realty. They operate sites in the Corpus Christi real estate and Dallas real estate markets. They also have a site about San Antonio real estate.